Tuesday, September 1, 2009

Adware Cookies

Cookies are pieces of information that are generated by a web server and stored on your computer for future access. Cookies were originally implemented to allow you to customize your web experience, and continue to serve a useful purpose in enabling a personalized web experience. However, some web sites now issue “adware” cookies, which allow multiple web sites to store and access cookies that may contain personal information (including surfing habits, user names and passwords, areas of interest, etc.), and then simultaneously share the information they contain with other web sites. This sharing of information allows marketing firms to create a user profile based on your personal information, which they then sell it other firms. Adware cookies are almost always installed and accessed without your knowledge or consent.

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